TAGMARSHAL SYSTEM HELPS IMPROVE PACE OF PLAY AT CARNOUSTIE
Tagmarshal, the pace-of-play management system used at marquee courses such as Erin Hills, Whistling Straits, Valhalla, Kiawah and Ballybunion, helped Carnoustie – host of the 2018 British Open – improve the number of its rounds that are on pace by 70%.
After implementing Tagmarshal, Carnoustie’s average round time improved by almost 16 minutes for the months of August and September.
The innovative Tagmarshal system uses small GPS tags pinned to bags and carts to track group movement and identify possible bottlenecks or other pressure points on the course before they surface. Erin Hills was Tagmarshal’s first customer and generated $115,000 in return on investment through an uptick in tee times.