CEO of Tagmarshal, Bodo Sieber, returns on the Back 9 Boys Golf Show on ESPN Coastal, hosted by Rich Styles.

In this podcast, Sieber discusses Tagmarshal’s growth, what the key factors underpinning the golf optimisation platform’s success are, which sets them apart from its competitors.

Listen to the podcast below (13 minutes), to find out what he has to say:

Visit tagmarshal.com/demo or email contact@tagmarshal.com to book a live demo or to learn more.

Listen to the original podcast here.

Tagmarshal, the market leader in on-course optimization, reported its North American business has grown by over 60% at the end of its 2021 fiscal year (31 May), starting the new financial year much stronger than this time in 2020. The significant increase – achieved despite pandemic challenges – was led by a focus on providing exceptional value and building meaningful relationships with its partners, supported by an experienced and growing professional team.

“Building a successful business is not just about revenue – it is about growing relationships with your partners, based on shared values, taking the time to understand their business, listening to feedback and delivering exceptional service, all of which is very important to our team and to me,” noted Joey Walters, General Manager, Tagmarshal.

Underpinning the success has been Tagmarshal’s 90% Retention Rate, which includes renewals with key long-term partners such as Bandon Dunes, Erin Hills, Kiawah, Pinehurst, Quaker Ridge, Valhalla and other golf courses, who continue to benefit from the ongoing partnership and value created.

The company’s proprietary optimization platform has been a key factor to this performance as it gives golf operators full line of sight of the golf course, as well as the tools to increase efficiency, enhancing the player experience through optimal management of traffic flow, leading to cost savings and generating additional revenue. Tagmarshal’s partners, which include daily fee, private and resort facilities, benefit from optimization, showing a significant impact on their service excellence and bottom line results.

Mike O’Reilly, Golf Operations Director, Whistling Straits, commented on his experience, “Our goal is to improve the experience for our guests while maximizing our revenue potential and Tagmarshal has helped us to do both. We have reduced our labor expenses on the golf course, increased our round capacity, and realized many operational efficiencies utilizing Tagmarshal.”

(The Straits Course at Whistling Straits – 2021 Ryder Cup hosts)

Over the past 12 months, Tagmarshal has significantly increased the size and depth of its team including the appointment of Joey Walters as General Manager, based at Tagmarshal’s North American headquarters in Atlanta, as well as increasing the size of its robust Sales, Operations and Customer Success teams, ensuring that the excellent service and relationship focus, that starts with the Sales team, extends through to seamless onboarding, staff training, support and optimization consulting, to ensure partners derive the most value from the system. 

“Tagmarshal is proud of the relationships with its partners and understands that in order to continually add value to their operations, you need a talented and dedicated team in place who drive the company’s values and work ethics while continually earning the trust  of our partners,” said Bodo Sieber, CEO.

Innovation continues to be a focus for Tagmarshal, with the recent launch of the first in market, Geofence Buzzer, a player-friendly way to attain geofence compliance; as well as the game-changing Analytics Hub, which allows courses to set goals, track, measure and optimize their performance over time. These are the first of several innovative products which Tagmarshal will launch in 2021.

Tagmarshal’s technology has collected over 1 billion data points from over 20 million rounds of golf and has relationships with over 300 partners globally. These partners range from private, daily fee, public and resort courses, including 30 of the Top 100 US courses and several golf management groups, to many other $30 a round daily fee courses who represent the majority of Tagmarshal’s partners.

Visit tagmarshal.com/demo or email contact@tagmarshal.com to book a live demo or to learn more.

View the original article here

Cog Hill Golf & Country Club in Palos Park (Chicago), IL and Tagmarshal, the industry experts in on-course optimization, will co-host an educational webinar featuring Expert Guest Troy Newport, General Manager, Cog Hill, an experienced operator, who will share his insights into what makes a great player experience at Cog Hill, as well as processes his team have adopted and implemented, to ensure that every round of golf is exceptional for their players, while also increasing operational efficiency.

Recognized as one of America’s premier public golf courses, Cog Hill is ranked as a Top 100 U.S Golf Course” by Golf Magazine, and by Golf Digest as one of the “100 Greatest Public Courses.” 

The 45-minute educational webinar, “How Cog Hill Creates Exceptional Player Experiences and Increases Efficiency to Achieve Success!” is scheduled for Tuesday, July 27 at 11 am EDT, 10 am CDT, and will be highly relevant to forward-thinking operators who wish to learn more about enhancing the player experience and increasing efficiency, from one of the most prominent public course operators in America.

Attendees will learn about:

• Which factors are key to creating exceptional experiences based on USGA Research and Cog Hill’s experience?
• Understanding the impact that technology has on Cog Hill’s operations and how this shapes positive player experiences and drives repeat play.
• Insight as to how Cog Hill improved operational efficiency and how to achieve it at your course.

Registration is free quick and it is easy to sign up here: https://tagmarshal.com/webinar/how-cog-hill-creates-exceptional-player-experiences-and-increases-efficiency-to-achieve-success/

Viewers can either join the live webinar, or for those that are not able to attend, Tagmarshal will also share the recording with all who registered, after the event, to watch when convenient.

Tagmarshal has hosted more than 15 educational webinars over the past year, as a way of adding value back to the golf industry. These include hosting educational webinars at the Golf Business Conference, PGA Show, Golf Business Tech Con and more, co-hosting with the likes of partners Bandon Dunes, Baltusrol, East Lake, Whistling Straits, Hazeltine, Erin Hills and others, who joined as Expert Guests.

Tagmarshal’s technology has collected over 1 billion data points from over 20 million rounds of golf and has relationships with over 300 partners globally. The company’s system provides golf courses with real time, full line of sight and optimization of on-course operations – resulting in improved efficiency, cost savings, additional bottom line revenue and enhancements to the player experience.  Their partners range from private, daily fee, public and resort courses, including 30 of the Top 100 US courses and several golf management groups, to many other $30 a round daily fee courses, who represent the majority of Tagmarshal’s partners. Visit tagmarshal.com/demo for more information.

Register now for this educational webinar, with expert guests, Cog Hill Golf & Country Club and their partners, Tagmarshal. https://tagmarshal.com/webinar/how-cog-hill-creates-exceptional-player-experiences-and-increases-efficiency-to-achieve-success/

Company Contact:

Bodo Sieber, CEO —  b.sieber@tagmarshal.com

Craig Kleu, COO – craig.kleu@tagmarshal.com

Natalie Davidsson, Marketing Manager – natalie.davidsson@tagmarshal.com

Media Relations:  Les Schupak  laschupak@gmail.com  914-774-6060

With the increase in the number of golf rounds being played, courses are faced with the challenge of how to manage course traffic effectively with limited resources, while still delivering optimal player experiences. Fortunately, this is an area in which on-course optimization technology can help.

Tagmarshal understands the challenges which courses are currently faced with and has announced a mid-season 6 months payment program, specifically designed for forward thinking operators, who want to embrace technology, improve their operation this season, even being mid-budget.

Tagmarshal’s market-leading on-course optimization system and golf traffic management software, gives operators full, real-time operational line of sight, making it easy for courses to manage field flow and identify and proactively resolve potential bottlenecks on the course.  The operational benefits of optimization include – increasing on-course efficiency and cost-savings, enhancing the player experience, and generating additional bottom line revenue.

“Our goal is to improve the experience for our guests while maximizing our revenue potential and Tagmarshal has helped us to do both. We have reduced our labor expenses on the golf course, increased our round capacity and realized many operational efficiencies utilizing Tagmarshal,” noted Mike O’Reilly, Director of Golf, Whistling Straits.

“At Tagmarshal we recognize the budgetary realities at clubs and courses, particularly in mid-season, and this program enables operators to have the benefit of not only tracking players, but Superintendents and Maintenance teams as well, improving overall efficiencies, field flow and the player experience right away, when it is needed, while deferring costs into 2022,” said Bodo Sieber, Tagmarshal, CEO.

Tagmarshal ensures seamless on-boarding and training of operational teams, to make it quick and easy for them to start using its proven systems during the busy part of the season, empowering courses to increase efficiency, while improving the player experience and generating additional revenue, a win-win for all.

As market leaders in pace and flow management, Tagmarshal technology has collected over 1 billion data points from over 20 million rounds of golf. The Company works with over 300 partners around the globe ranging from private, daily fee, public and resort courses, including 30 of the Top 100 US courses and several golf management groups, to many other $30 a round daily fee courses, which represent the majority of Tagmarshal partners.

Tagmarshal offers a range of affordable software products and devices, including 2Way screens and Classic Tags, suitable for cart and walking courses. The company recently introduced the innovative new Geofence Buzzer for golf carts – a new player friendly way to ensure golfer geofence compliance and protection of sensitive areas on the course, making it easier to manage cart fleets.

To learn more about this special offer and Tagmarshal’s proven range of solutions, book a live demo: contact@tagmarshal.com or visit tagmarshal.com/demo.

Company Contact:

Bodo Sieber, CEO —  b.sieber@tagmarshal.com

Craig Kleu, COO – craig.kleu@tagmarshal.com

Natalie Davidsson, Marketing Manager – natalie.davidsson@tagmarshal.com

Media Relations:  Les Schupak  laschupak@gmail.com  914-774-6060

View the original article here

In case you missed it, the Tagmarshal expert webinar, “How Cog Hill creates exceptional player experiences and increases efficiency, to achieve success,” is now available to watch on-demand.

Expert Guest, Troy Newport, GM, will share his insights into what makes a great player experience at Cog Hill, and how adopting optimization technology has assisted his team in making every round of golf exceptional, as well as increasing operational efficiency

One of Illinois’ finest (and Tiger Wood’s favorites after multiple wins there!), Cog Hill has famously been featured in EA’s “Tiger Woods PGA Tour” video game and been awarded as one of “America’s 100 Greatest Public Golf Courses” by Golf Digest! This pays testament to the phenomenal player experience that Cog Hill offers golfers, keeping a loyal following coming back year after year.

Troy Newport is in conversation with Bodo Sieber, CEO, Tagmarshal in this insightful webinar.

The advancement of golf cart technology has continuously been on the rise, with tracking playing a major role in facilitating and improving golf course management and course maintenance. Tagmarshal Go has been created to meet the needs of courses requiring simple and affordable cart tracking.

What is Tagmarshal Go?

Tagmarshal Go is a golf cart GPS tracking device. This tracker system has been created to help golf course owners and managers to manage their fleet and give them operational line of sight – so that they always know exactly where their carts are and if they’re being used as they should be.

The GPS tracking tags are installed into the carts or clipped onto bags, which allows pace of play to be tracked and monitored.

These trackers send helpful and real-time location information and can be easily accessed by management and staff, who can view the data from any location – on course or remotely.

“Tagmarshal has helped our course get on top of pace of play. We are now a proud 4-hour round course.” – Curt Larson, Director of Golf, Wisconsin Club.

What Makes Tagmarshal Go Different?

Any and all golf courses should consider getting a golf cart GPS tracking device, purely due to the fact that it is so helpful, cost effective and efficient. It has become a basic necessity for golf course owners, managers, and players to manage their cart fleet effectively

Tagmarshal Go has been launched as a simple and affordable cart tracking system that gives you a full operational line of sight, in real-time.

The GPS tracker makes it easy to manage course traffic and field flow, as well as your cart fleet while delivering excellent player experiences – no matter how busy your season gets.

This  tracker system is perfect for directors of golf, head golf professionals, golf superintendents, and golf course managers and their teams – who will all be able to get a full line of sight at their course and manage their cart fleet effectively.

Apart from the oversight and reporting that it provides, it also improves efficiency and provides enhanced golfer experiences.

How Does Tagmarshal Go Golf Cart Tracking Work?

The GPS golf tracker system is used to track playing group movements while keeping an eye on their progress and pace of play.

Players assistants can see on the live track map, whether playing groups are slow and going to create bottlenecks on the course. It helps players assistants to know if they’re behind, on pace, or ahead of the goal time, so that they can proactively engage and assist the playing group in moving back into position.

How this works is that your cart fleet golf will have a Tagmarshal Classic tag installed into the golf cart. Tagmarshal Go is a self-installed product, which means that it can be easily and cost effectively implemented by your team. Alternatively, you can also request a Tagmarshal installation into your fleet of golf carts. 

Once the installation is complete and Tagmarshal Go, your golf cart GPS, is active, data is then transmitted to Tagmarshal’s cloud servers, consisting of processing, algorithms, decision engine, and analytics. The information and insights generated, will be displayed on a dashboard, on your team’s tablets, mobiles or pc in the pro shop or golf office, allowing them to proactively and quickly identify issues developing on the course. 

What are the Benefits of Tagmarshal Go?

The Tagmarshal Go golf cart GPS tracking device saves time and money, is easy to use and fast to implement, and is cost-effective (from $9.90* per mobile tag and $11.90 per cart unit).

What are the Features of Tagmarshal Go?

The Tagmarshal Go golf cart GPS tracking device includes a live map that provides full course oversight, which is supported by the pace of play algorithms. 

This gives you full golf course oversight to deliver excellent player experiences and manage your cart fleet effectively.

It provides real-time geofencing to keep your golfers on the fairways and greens, and out of restricted areas.

You can also expect accurate reporting, which helps you to manage your course traffic with confidence. 

Plus, we retain three years’ worth of data in the cloud, and it includes three months’ cart location history.

“Our experience with the system and integration into our operation has been exceptional. The data provided and a facts-based discussion is an asset in our day-to-day operations. We are excited about the development of analytics and insights into improving our pace and experience as a whole.” – Andrew Hedrick, PGA Head Professional | CC of Castle Pines.

This tracker system, which is self-installed and self-managed, can be viewed on as many devices as you need.

Tagmarshal Go has been built using the same level of expertise and great service that you’d expect from Tagmarshal.

You will definitely be able to drive performance with these features.

Why Track Golf Carts?

There are several benefits for tracking golf carts to golf course owners and managers.

Having this state-of-the-art golf cart accessory installed will help you to manage your cart fleet efficiently and enhance player experiences through the pace of play and field flow management.

Golf cart GPS tracking also protects your carts from theft, as the golf carts are tracked at all times. 

Tracking the carts can provide real-time information on each cart’s whereabouts, allowing for easy cart management.

“Tagmarshal is an easy-to-implement ‘game-changer’ for us, shaping next-level member experiences. Averting player bottlenecks and improving performance with actionable data are testaments to the effectiveness of Tagmarshal technology.” – Benjamin Hoffhine, Director of Golf, Westchester.

GPS Tracking Solutions to Suit your Needs

Tagmarshal has a range of on-course optimization solutions to suit your needs, whether you’re a private course looking to improve member’s on-course experiences or a public course, driving repeat play.

Also, if any potential risks or problems are spotted, immediate feedback and support can be provided.

Would you like more information on how it works and what it does? You can learn more about the exciting new Tagmarshal Go during a full system demo. Simply get in touch with the Tagmarshal team, who will take you through every step and answer every question, email contact@tagmarshal.com to schedule your live Demo

“We wanted as much information as possible and Tagmarshal delivered on giving us the data we were looking for. This technology has been instrumental in helping us create rules and objectively implement them.” – Mario Guerra, PGA Head Professional, Quaker Ridge.

Expect cost-effective, real-time, and accurate cart tracking, brought to you by Tagmarshal, the golf course intelligence leaders.

View product information here: Tagmarshal Go: https://tagmarshal.com/go/. 

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